OKR Examples

In this section, we've compiled some examples OKRs based on certain professions and profiles. These are inspired by users of OKRs app - but of course not identical.

Freelance Designer

O1: Successfully launch my own business

  1. 5 new clients invoiced
  2. $12,000 in sales
  3. $2,000 added revenues from negotiating higher prices

O2: Grow a strong presence on social media

  1. 3,000 new Instagram followers
  2. 3,000 new Behance followers
  3. 30 posts published across platforms

O3: Create great design that makes me proud of myself

  1. 12 new personal illustrations created
  2. 10 features by design publications
  3. 5 days set off to work on my own brand

Maker and Digital Nomad

O1: Best quarter ever for Nomadsite.com

  1. 150% growth in traffic
  2. 500 new backlinks
  3. $30,000 in sales

O2: Explore and enjoy my surroundings

  1. 20 new neighbourhoods visited in Tokyo
  2. 30 new restaurants tried
  3. 50 useful phrases learned in Japanese

O3: Stay fit and healthy while traveling

  1. 35 visits to the gym
  2. 70k steps per week
  3. 15 hiking days

Tech Startup

O1: Successfully raise funds to secure our runway

  1. $5M USD raised
  2. 20 VC pitches completed
  3. 3 public presentations held

O2: Ship an awesome new version of product ABC

  1. 20 user tests completed
  2. 50 days shipping code
  3. 100% feature completion

O3: Keep the team happy

  1. 5 social events
  2. 100% employee satisfaction
  3. 10 suggestions for improvement collected

Data Scientist at Large Company

O1: Ensure that data science has real business impact

  1. 3 A/B tests completed to improve recommender system
  2. 3 business cases presented to product / marketing managers
  3. 5 percentage-point improvement on AUC for fraud model (offline)

O2: Level up my Tensorflow skills

  1. 5 full working days shipping Tensorflow code
  2. 3 presentations given to other data scientists
  3. 20 learning journal entries focused on Tensorflow

O3: Stay active in data science community

  1. 3 data science events co-organized by me
  2. 5 coaching sessions with more junior data scientists
  3. 4 Medium posts published